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Pure Light

Purple Toning Shampoo

What it is:

Toning Shampoo.

Who it’s For:

Created for those with light hair or bleached hair whether salon achieved or natural, such as blonde, platinum, silver/gray, white or pastel, as well as the unwanted brassy tones.

What it Does:

Eliminates unwanted yellow, warm and brassy tones in blonde, bleached, highlighted and gray hair. Ideal to refresh and extend the life of your color.

How to Use:

Apply to wet hair, lather and leave on for 2 to 5 minutes. For optimal results, follow with Pure Light Conditioner.

Available sizes:

8.5 oz
33.8 oz
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Strengthens hair and prevents breakage due to a wealth of minerals and vitamins. Rich in antioxidants and detoxification properties, Sea Kelp will repair and fortify all hair types.
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Works to strengthen hair fibres and elevate the quality of your hair, while bonding and protecting.
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Rich in both magnesium and potassium, this leaf extract protects hair and aids in hair growth. Filled with excellent soothing, softening and moisturising properties leaving the hair shiny and manageable.
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QUINOA (gluten free)
Protects and strengthens the hair

Aqua (water/eau), disodium laureth sulfosuccinate, cocamidopropyl betaine, peg-120 methyl glucose dioleate, sodium lauroyl sarcosinate, musa sapientum (banana) extract, sodium lauryl sulfoacetate, disodium cocoamphodiacetate, sodium methyl cocoyl taurate, parfum (fragrance), glycol distearate, polyquaternium-44, ext. violet 2, polyquaternium-10, laureth-4, glycerin, propanediol, disodium edta, hydrolyzed quinoa, butylene glycol, sodium pca, sodium lactate, arginine (l-arginine), aspartic acid (l-aspartic acid), pca, crambe maritima (sea kale) leaf extract, alanine (l-alanine), glycine, serine (l-serine), valine (l-valine), isoleucine (l-isoleucine), proline (l-proline), threonine (l-threonine), histidine (l-histidine), phenylalanine (l-phenylalanine), citric acid

We are commited to providing high quality, natural, and eco-conscious products, that are high performing and innovative. Our ingredient list may vary from time to time, as we stay above and beyond all compliances. Please refer to the printed packaging for the most accurate ingredient list.

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Pure Light