Pure Light Shampoo

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Pure Light

Purple Toning Shampoo

What it is:

Toning Shampoo.

Who it’s For:

Created for those with light hair or bleached hair, whether salon achieved or natural, such as blonde, platinum, silver/gray, white or pastel, as well as the unwanted brassy tones.

What it Does:

Eliminates unwanted yellow, warm and brassy tones in blonde, bleached, highlighted and gray hair. Ideal to refresh and extend the life of your color.

How to Use:

Apply to wet hair, lather and leave on from 2-5 minutes. For optimal results, follow with Pure Light Conditioner.

Available sizes: 8.5 oz.

Active ingredients

Strengthens hair and prevents breakage due to a wealth of minerals and vitamins. Rich in antioxidants and detoxification properties, Sea Kelp will repair and fortify all hair types.
Rich in both magnesium and potassium, this leaf extract protects hair and aids in hair growth. Filled with excellent soothing, softening and moisturising properties leaving the hair shiny and manageable.